Ambridge Law is the connecting link between people who have suffered accidents and their insurance company on the territory of Canada. We wanted the web site to demonstrate this link namely and to make it more emotional but at the same time inspiring confidence.

In order to present in the best light what Ambridge Law competencies are, we created for them a web site disclosing the human side of their business. The accent was on stories of real people telling of the successful outcome of their cases of payment of insurance premiums as compensations for accidents suffered.

The tone of communication is a positive and emotional one whereby we have purposefully avoided the use of the cold corporative type of most web sites of the kind.

The characteristics of the design are the large fonts, the soft and soothing shades of color, the easy and enabling fast orientation menu in the form of large-size pictograms.

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